Max Maxe
Video producer. Director. Editor.
Film, sport and entertainment, crafted in Stockholm. Currently at Viaplay.
Selected work
Five films. Made for Viaplay.
About
I’m Max Maxe, a Stockholm-based video producer creating stories that feel clear, human and impossible to scroll past.
Trailer Producer at Viaplay Group, where I build the campaigns behind the Nordics’ biggest sport.
Every sports right in Viaplay’s portfolio, in every market — Premier League, Champions League, Formula 1, NHL, UFC and everything between. I work from strategy to delivery across television, streaming and social, shaping how millions first meet a season.
Five years in production, from junior producer to leading launch films end to end. Creative direction, storytelling and craft in the same pair of hands — from the first thought to the final frame.
Svenska Designpriset 2026
Nominated for Best Outdoor Advertising — the Formula 1 out-of-home campaign my team took from idea to the walls of Stockholm.